Magnolia CEO and co-founder Joanna Gaines will do nothing short of acknowledging her achievements. Recently the 43-year-old entrepreneur and author took to Instagram to talk about her Times Square ad.

“Never in a million years would I have thought something like this could happen—in Times Square!” wrote Joanna Gaines with what looked like a clip of her ad and a picture of her first time in the concrete jungle that is New York. She talked about her first time in the world, “On that trip, something in my heart told me I would live there one day and sure enough, I moved back for an internship in television my last year in college. The irony is that while I was there, I fell in love with the small boutiques I’d frequent on the weekends — they felt the most like home to me.”

The Magnolia co-founder seemed ever so grateful as she continued, “My dreams and passions started to shift while I lived there and when I got home, I decided to pursue a different direction. I felt so guilty for shifting gears because I had spent five years in college studying television.”

Joanna Gaines recently announced her own cable Network replacing the former “DIY Network”, saying in their official press release, “It wasn’t long ago that watching TV meant time together as a family. It was a place where people of all ages could gather and be informed, entertained, and inspired by the kind of honest, authentic programming that brings people closer.”

They continued by announcing the Magnolia Network, and how much thought was gone behind it saying, “That’s what we’ve set out to build with Magnolia Network and we’ve been amazed by the stories and storytellers we’ve found, people whose lives are living proof that our world is full of beauty, hope, courage, and curiosity. We can’t wait to see these stories brought to life on cable this January, and we’re hopeful about the impact it might have—to help reclaim the best of what television can be.”

The switch will be made on January 2, 2022, including all sorts of heartfelt and comforting shows that make the theme for Magnolia. The network announced Homegrown, Making Modern with Brooke and Brice, Ranch to Table, Van Go and Zoë Bakes for renewal, with the premiere dates to be announced.